The Grand Tasting Pavilion is many things to many people – a buffet of mouthwatering morsels and thirst-quenching libations, a discovery-driven tour, a mix-and-mingle event with likeminded foodies. In addition, however, the Grand Tasting also provides artisans and small culinary businesses the opportunity to interact with new and returning fans alike, to share their story and the fruits of their passion-filled endeavors directly with you!
As part of our mission to highlight the bevy of talent at this year’s Festival, we’ll be giving you an advanced look at a number of these exhibitors in our ongoing Artisan Spotlight series.
First up is Pâté Letelier. Founded by Jackie Letelier, this Austin-based company prides itself on using traditional family recipes and Texas ingredients such as pecans, lavender and honey. Another upside? As often as possible, Jackie makes her delicious pâtés in small, handmade batches and she sources from area producers whenever possible (such as chicken livers from Dewberry Farms). She is an active participant in the area’s many farmers markets and values the interactions she’s able to have with fellow vendors and market-goers alike.
What’s been your favorite part of starting your own business in Austin?
All of the support and positive comments I have received from the Austin community are encouraging, and really make me think that I am doing something right. Meeting new people at markets every week and having them say “I tried your pâté last week and it was heaven” makes all the hard work and effort worth it!
What can festival-goers expect to sample at your booth?
We plan on featuring at least three of our most popular pâtés. Our Pâté Maison which is our classic chicken liver pâté with caramelized onions, apples, lavender & honey, Pâte de Campagne with pickled farmers market veggies, Duck Liver Mousse with pears and apple brandy.
How would you describe Austin’s locally-owned food business community?
Unique. Austin is a charming city full of character. I feel like a lot of it is due to all of these locally-owned food businesses and the support they receive from the community. The ‘eat/shop local’ trend is big here and that definitely helps us thrive.
With respect to the wider community of fellow small business owners, we look out for and support each other the best we can. I’ve met so many inspiring individuals in the past years — good people for sure.
What part of the AFWF are you most excited about?
Definitely meeting new people, and introducing those who haven’t tried my pâté — or pâté in general — to my products!